ADVERTISE ON CAVE-FM

WE HELP YOU MAKE MONEY.

WE ARE A SMALL BUSINESS THAT HELPS OTHER SMALL BUSINESSES.
If you’re like most people, when you think of advertising only one word comes to mind. Advertising means newspapers. When you think of advertising, if all you can think of is newspapers, you are missing out on a world of other opportunities and you are also paying way too much and reaching too few people.
All of CAVE’s sponsors used to rely on newspapers as their primary advertising medium. Once they discovered radio, many of them dropped their newspaper ads outright. They found that radio works so much better.

SOME OF OUR ADVERTISERS

DONOVAN DODGE

Nearly fourteen years ago we moved our tower and began to cover Sierra Vista with a strong signal.   We  approached Sierra Vista's new car dealerships but they all turned us down.   Some of them refused to believe that we really have listeners in Sierra Vista and they weren't interested in reaching Benson. In January of 2012 Donovan Dodge decided to give us a try and they are selling more cars  and trucks as a result. Today Donovan Dodge is one of our best accounts. They now have proof positive that we reach the Sierra Vista market and a whole lot more. As for the other car dealers,  they still haven't caught on. That's fine with Donovan Dodge.They're located along Highway 92 on the south side of Sierra Vista

WHETSTONE POTTERY

Whetstone Pottery and Fountains is located just down Highway 90 from USA Fleet Sales. Whetstone Pottery is a huge place that sells statues and pottery from all over the world. They also have an impressive gift shop. Owners Jim and Diane Wales have been using CAVE-FM to promote their business since 2001. 

O'REILLY AUTO PARTS

O'Reilly Auto Parts has been a CAVE advertiser since January of 2011. We get customers into O'Reilly locations in both Sierra Visa and in Benson.   Country music fans are known to also be backyard mechanics so CAVE-FM was a logical choice for this national chain.

CAMPSTONE TRANSFER

Campstone Transfer is a family owned moving and storage business headquartered in Huachuca City.    They first discovered CAVE-FM four years ago and found out that our advertising worked and was cost effective.   For awhile they canceled us and tried stations based in Sierra Vista.   It didn't take long for Campstone to  figure out that CAVE was the better deal. They've had a jingle made to promote their phone number and people seem to be calling it. Advertising on CAVE-FM is always a good move if you want more customers and you have a limited budget.

ARIZONA LEGENDS

Unlike most RV parks, this one sells spaces rather than renting them.   In the Winter and Spring, Benson swells with RV enthusiasts and some of them have interest in investments.   Radio is an especially good choice because many tourists don’t read the local newspaper but all RVs have radios.   Arizona Legends Manager, Jock Bliss, is a retired radio personality so it wasn’t hard to convince him to give radio a try.

DISCOUNT FURNITURE WAREHOUSE

Discount Furniture Warehouse was created by Tom Douglas who discovered CAVE-FM in 2002. He started his present store in mid 2003 and has been a CAVE-FM sponsor ever since. Tom says that we bring people in from Sierra Vista and from all over Southeast Arizona. We would love to find more sponsors in Sierra Vista who would like to have the same success from advertising on CAVE-FM that Tom has enjoyed.

SIERRA VISTA ACE HARDWARE

A company known as Sierra Vista Ace Hardware owns the Ace Hardware Store in Benson.   The franchise holder did zero advertising with us until the Wal-Mart Store opened in Benson.   At that point they realized that they needed a little extra push.  Otherwise they’d lose big to the world’s biggest retailer.    Ace could benefit from our coverage of Sierra Vista but they don’t know that so they  mention only their Benson location on CAVE-FM.

 

          BELLRINGER CARS & TRUCKS

Ted Belwish has been in the car business for many years.  When he  and his wife, Patricia, opened Bellringer Cars and Trucks five years ago, they realized that in their highly competitive business they needed effective advertising at the right price.    CAVE-FM was the medium they selected to get the word out to the Sierra Vista area.    We cover the same area that the Sierra Vista stations cover but at a much lower cost.    Bellringer is located along Highway 90 in Huachuca City

 

 

BENSON GLASS

Benson Glass discovered CAVE-FM in late 2006 and has been with us ever since.   This business mostly deals in replacement of auto windshields but they also fix windows on houses.   Usually people don’t need this kind of service unless something breaks.   Apparently enough glass breaks to keep Benson Glass on the CAVE’S Waves 365 days a year.
Benson Glass has expanded and they now do body work.   In addition, Phil  decided to get into the used car business and he acquired the old Beaudry building on Highway 80.   Phil says that nothing compares with CAVE-FM in reaching large numbers of people at a bargain price.   And he can change his ad as he sells cars and gets new ones in.  Phil particularly likes the fact that we can  rotate ads for his auto sales and auto repairs.

SPUR WESTERN WEAR

Like several of our advertisers, Spur Western Wear has their main location in Sierra Vista and a satellite location in Benson.   This store sells western clothing and we help ‘em sell the Wrangler pants and shirts and the cowboy hats.   Country music and western wear seem to go together.

 

BENSON FEED AND SUPPLY

About a decade ago, nationally known cowboy personality Baxter Black decided to move from Colorado to Benson.   Shortly after Baxter moved here, our station began to carry his weekly radio program called "Baxter Black on Monday".    Benson Feed owner Ed Fenn agreed to sponsor the show which strangely enough is aired on Mondays.    It's been a long time coming but Benson Feed and Supply has been rebuilt and is in the same location that the building which burned down occupied.   Ed is very proud of his new store and he wants us to invite everyone to come and check it out.   You'll find it just east of the 1941 underpass

MARY ANN’S MOSTLY BOOKS

Mary Ann’s Mostly Books is the brainchild of Mary Ann Steele. In 1994 she discovered that CAVE-FM has an amazing ability to bring people into her store. We've produced very imaginative ads that bring in multitudes of curious customers. That's why Mary Ann's on CAVE-FM twelve months a year.

A TRUCK FILLED WITH TROUBLE

If you own a small retail business, you probably feel that this truck is filled with bad news.   Since Wal-Mart doesn’t spend a nickel with us, we can understand that point of view.   Strange as it may seem, the Cavemen have indirectly made a few bucks off Wal-Mart.  How?   

Wal-Mart is the ultimate “one size fits all” company.  Nearly all decisions, including advertising, are made in Arkansas.   The big shots in Bentonville don’t know much about Southeast Arizona and they couldn’t care less.   By sharp contrast, we can custom create an advertising campaign for your local business.   We’ll help you steal Wal-Mart’s customers and they won’t even know it.    

 

AND THERE YOU HAVE IT. Just a few of our loyal advertisers. Now a couple words of caution:
CAUTION NUMBER 1) Steer clear of advertising agencies. They don’t understand the Southeast Arizona marketplace. And most are unwilling to take the time to learn about it. Deal directly with us.
You’ll get much better service and save money too.
CAUTION NUMBER 2) Let us write and produce your ad. We know how to motivate our listeners. That’s the advantage of 30 years of practical experience. There is no extra charge for production.
Want more information? Send us an email or call us at 520-290-9797.
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